It was great to read with Johanna Skibsrud and Suzanne Desrochers at the Harbourfront Reading Series last last Wednesday. It was a packed audience of over 300 people (the home ice advantage). Suzanne had come to the summer workshop at Humber back in 2006 ,and Johanna had once ben at SLS (Summer Literary Seminars) , with whom I worked in Lithuania a coupe of years ago.
In the new world of book promotion, I’m finding the mass media monolith (alliteration is irresistible) of a short seven years ago when I published my last novel has devolved into a beach of promotional shards.
The Old Book Promotion MonolithThe New World of Book Promotion Shards
I think I might even like this landscape better, but it certainly is different.
Rather than speak to a hundred book salespeople at a mini-conference, I am going from store to store for short morning chats before the doors open. While it’s great to meet the people who might choose to hand sell my novel, I feel like I am speed-dating a hundred individuals this month.
When it comes to a blog tours, I stumbled across a joke I had missed when I was interviewed on Steven Beattie’s That Shakespearean Rag. I asked him how it was possible that the Canada Council could be funding blog tours when there are no expenses involved in that type of promotion. He smiled and reminded me the news item had run in the Quill and Quire on April 1. I realized I had missed the joke.
That interview was quite wonderful, at least partially because we talked intensely for an hour and Steven wrote the profile. Much harder are the new style interviews in which the host blog poses a series of questions the author should reply to. These types of interviews do provide a lot of space for an author, but I find I keep searching for ways to talk about my book in a manner I haven’t used before. I’m writing my own profile again and again, which is somewhat harder than merely talking about it again.
Perhaps it’s good to stretch this way.
Of course, one can’t help but be a little repetitive. Amusingly, I have noticed on my Facebook page that the number of “likes” is very high when I link to early interviews and reviews, and much lower later on.
No complaints. It’s wonderful to be out and noticed for one’s work, but one gets noticed in a different way now.
I’ve been very lucky in my reviews so far, having been covered in the National Post, The Vancouver Sun (with a reprint in the Montreal Gazette) and the Toronto Globe and Mail. That last review by Donna Bailey Nurse was particularly insightful.
Newspaper reviews are, of course, the remainder of the old monolith. But TV and radio shows about books have fallen on hard times. There are far fewer of them. Lost in the last few years were TVO’s Imprint, Newsworld’s Hot Type, and CBC Radio One’s Talking Books. Thank God for the ones that remain, namely Shelagh Rogers’s The Next Chapter and Eleanor Wachtel’s Writers and Company.
And what of the contact between writers and readers? The late Paul Quarrington told the story of stopping at a strip mall to buy worms for a fishing trip, only to see someone reading one of his novels on the sidewalk. He approached the man and said he was the author of the book. The reader looked up skeptically from the book and said, “No you’re not.”
It was another busy literary week, starting with a lunch on Tuesday at a King Street restaurant called Buca, to celebrate the culling of over 2,000 story entries for the Toronto Star Short Story Contest. I won’t say much about this because the competition is still unfolding, except this – our bleary-eyed judges were glad to pass on the long list and to settle down for a lunch of “salumi”, as the various cured meats are called in this cooler than cool basement. restaurant.
Lawrence Hill Buys a Book
On Wednesday, I launched my novel, Underground, to a room of about 120 people at Ben McNally’s bookstore on Bay. (There will be a bigger launch/reading on April 13 at Harbourfront).
An overview of the launch at Ben McNally's
Friends and writers at that even included Lawrence Hill, Don Gillmor, Joe Kertes, Susan Swan, Karen Connelly, Anthony de Sa, Wayson Choy, Richard Scrimger, Kim Moritsugu, Erna Paris, Sally Cooper, Michael Helm, Andrew Clark, Catherine Bush, Anne Denoon, Michael Redhill, Eva Stachniak (who wrote a big review in a major Polish newspaper), John Bentley Mays, Margaret Cannon, Marni Jackson, Russell Brown, Donna Bennett, Andrew Westoll, Dawn Promislow, Nathan Whitlock, Leo Kamen, Katherine Ashenburg, Marni Jackson; journalists Mark Medley and Stuart Woods; publishers Lynn Henry, Marc Cote, and Jack David, and probably a few I forgot (so many names to drop – so little time). Friends, the whole Thomas Allen publishing team, and family warmed the room.
Chatting with my publisher, Patrick Crean
We drank lemon vodka frozen into a block of ice, homemade blackcurrant cassis and Lithuanian beer and ate bacon buns and napoleon cakes.
The Dream Team Does the FoodThe Dream Team Does the Bar
On Saturday, I was off to London, Ontario, for a Humber School for Writers event in the morning with Joan Barfoot at the London Public Library. We did mini-edits on first pages of writing for about twelve writers and I took 40 pages home for homework, promising to send back my results.
Joan Barfoot Does a Blue Pencil Edit
In the afternoon, I did a signing at Chapters in London, and then it was dinner with friends and a nighttime drive home to Toronto at midnight.
Too revved up from the drive to go to bed, I did a few emails and found a new review of Underground from the Vancouver Sun. It was a fine review and a good companion to the Tanqueray Rangpur gin nightcap I took before retiring to bed.